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Why audience quality Mattered More Than Quick Wins on Instagram

I used to think the problem on Instagram was reach alone, but a lot of the time content was active but not cumulative. Once I stopped treating that as a surface metric problem and started reading it as a system problem, long-term profile stability became much easier to improve in a stable way. The next …

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What I Pay More Attention to on Instagram Than Surface Metrics

I used to think the problem on Instagram was reach alone, but a lot of the time the grid looked visually inconsistent. Once I stopped treating that as a surface metric problem and started reading it as a system problem, healthy content optimization became much easier to improve in a stable way. The next layer …

What I Pay More Attention to on Instagram Than Surface Metrics Read More »

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